Skillet unleash Not Gonna Die music video

Not Gonna Die” is the latest video from Atlantic/Word rock band, Skillet. The video, directed by Joey Papa and produced by Benjamin Kasica shows the Grammy-nominated group performing against a white background while a woman fights for her life in various scenes throughout the video. John Cooper, the lead singer of Skillet sings, “This is how it feels when you take your life back, this is how it feels when you fight back.”

 “Not Gonna Die” follows previous singles “Rise,” “Sick of It,” and “American Noise” off the album “Rise,” that debuted at No. 4 on Billboard’s Top 200 Album Chart and at No. 1 on Billboard’s Rock Chart, Hard Rock Chart, and iTunes Rock Album Chart in June.

 Since the album’s explosive debut, Skillet has toured non-stop on The Carnival of Madness Tour, an international tour with Nickelback, and has most recently been traveling on The Roadshow Tour that continues through February 16th.

 Skillet was also nominated for “Rock Album of the Year” in Loudwire’s 3rd Annual Music Awards!

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