Mayhem Festival announces Coldcock American Herbal Whiskey as second stage sponsor

Coldcock American Herbal Flavored Whiskey may be new to the market, but has deep roots in the music industry. The team is passionate about supporting musicians and live music and is honored to be a part of the world’s biggest heavy music touring festival! This year the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL will feature the COLDCOCK American Herbal Flavored Whiskey Second Stage, presenting performances from Cannibal Corpse, Suicide Silence, Miss May I, Mushroomhead, Texas Hippie Coalition, and King 810. Get there early and TAKE YOUR SHOT with COLDCOCK Whiskey and this great line up.

COLDCOCK Whiskey is happy to be involved with this year’s iHome Metal of Honor initiatives (created for United States soldiers who’ve fought for our freedom). COLDCOCK will be sponsoring the official Hometown Hero contest, in which one brave winner will receive a custom COLDCOCK Whiskey branded Schecter guitar and a Peavey amp.

“It tastes awesome!!! We are so very excited to have COLDCOCK American Herbal Flavored Whiskey as a partner and second stage sponsor on the 2014 ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL,” states festival co-founder John Reese. “We’ve been close to the Zeiler Family for many years and COLDCOCK American Herbal Flavored Whiskey jumped at the opportunity to come on board and support metal music. Over 300,000 heavy music fans will experience the brand, and did I mention it tastes great?!”

“I have had the pleasure of working with many of these bands over the years and have become good friends with them as well as the tour organizers,” adds COLDCOCK founder and Zeiler Spirits CEO Rick Zeiler. “Without live music COLDCOCK Whiskey wouldn\’t exist. I can\’t think of a better way to represent the culture of our company while also recognizing the brave men and women of our armed forces. I want to be the first to mix COLDCOCK and Rockstar and create the COCK*STAR at this year\’s ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL!”

At each show, 21+ fans are invited to the COLDCOCK Whiskey booth to meet Sam Bettley of Asking Alexandria, Mushroomhead, Ill Nino and Upon A Burning Body, and in select markets, catch these artists as celebrity guest bartenders! Limited edition COLDCOCK gear will be available for purchase.

“Stoked for COLDCOCK to be jumping on the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL this year… It’s gonna be a wild one,” adds Sam Bettley of Asking Alexandria. “You’ll be seeing me and the lads at various dates doing some guest bartending and generally causing fu*%# havoc! Shots!”

See yourself one day on stage at the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL ripping? Visit us at or follow us @coldcockwhiskey.